The TTBs ruling establishes clear criteria: if its wrapped in tobacco or tobacco-containing material, its a cigar for regulatory purposes
Although IQOS use is currently low and its marketing strategy rather limited, now is the time to put appropriate guardrails in place to prevent its use by non-tobacco users, youth and young adults, and others at risk of persuasive advertising campaigns promoting IQOS as a reduced harm tobacco product
"Vettel and Marlboro ads around Monaco pic.twitter.com/slnmOCTLhm #F1 #MonacoGp #Vettel" via Twitter
By February 2020, doctors had confirmed An e-cigarette is a device that may look like a cigarette, a cigar, a pipe, a pen, or a USB drive
Blog last updated: July 20, 2026