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Every year, Brand Finance conducts more than 6,000 brand valuations, supported by original market research, and publishes over 100 reports which rank brands across all sectors and countries

According to a recent Nielsen convenience store data, Vuse, a brand of BAT, maintains a clear leading position in market share

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Best practices show that fees should be tied to demonstrable costs related to tobacco sales (e.g., comprehensive enforcement, costs of administering a tobacco control program, health care costs or the cost of providing education)